PROFESSIONAL EXPERIENCE

FOUNDER & EXECUTIVE PRODUCER - THE TRIDENT NETWORK

July 2020 - Present

• Establish, communicate, and execute business, operations, and marketing plans

• Identify, recruit and coordinate with content contributors

• Build and maintain network's online presence

• Oversee and run digital stage management for live-streamed shows

• Manage volunteer staff of five

CREATIVE DIRECTOR - IO COMEDY NETWORK

September 2018 - June 2020

• Established and maintained network creative voice and operational practices

• Set and executed network programming schedule by coordinating and managing 15 production team workflows

• Built and implemented external and internal communication & marketing strategies via email and social media

• Planned and produced live programming including screenings, workshops, classes, speakers, and festivals

• Produced video content marketing materials for theater and provided videography for events and workshops

• Managed two interns, empowering them to own entire projects from start to finish

CAMPAIGN MANAGER & COMMUNICATIONS DIRECTOR - MARIANNE LALONDE FOR 46TH WARD ALDERMAN

July 2018 - May 2019

• Created and oversaw operational structure, schedule, and budget for candidate and five-person staff

• Strategized and implemented communications strategy, including digital and live presentation of candidate

• Composed videos, digital ads, printed mailers, press releases. website edits, social media posts and emails contributing to communications strategy

• Planned and executed fundraising and field events of various sizes throughout campaign

• Built fundraising system based on a self-created prioritization algorithm

• Contributed to political strategy, including assistance with endorsement questionnaires and field plan prioritization modeling

• Served as candidate surrogate at events and in communications when necessary

VIDEO COORDINATOR - MAGGIE O'KEEFE FOR 40TH WARD ALDERMAN

May 2018 - February 2019

• Oversaw strategic and practical video planning including scripting, scheduling, and directing

• Collected interview and b-roll footage throughout campaign

• Edited videos to be used for social media marketing

DIGITAL COMMUNICATIONS MANAGER - KATIE SIERACKI FOR 33RD WARD ALDERMAN

May 2018 - December 2018

• Contributed to or oversaw strategy on subjects of digital communication, video, and speech composition and delivery

• Composed and posted social media post across all channels

• Planned and collected video footage and edited videos for social media marketing

• Assisted in speech composition and preparation

• Participated in senior staff meetings

PRODUCTION INTERN - WEIGEL BROADCASTING

August 2017 - December 2017

• Selected stories, conducted research, obtained visual assets, and wrote segments on history and pop culture for daily episodes

• Composed teasers and log-lines as needed

• Observed and transcribed in person and virtual interviews

• Assisted with booth and in-studio production

CREATIVE PROJECT MANAGER FOR CONTENT MARKETING - GROUPON

November 2015 - June 2016

• Built, socialized, and oversaw process by which the creative team took on writing, design, and video projects, built plans, pitched, produced, delivered, and measured campaigns for internal clients including VP-level executives

• Maintained positive relationships with internal clients by keeping open communication and quality and timely delivery of campaign materials

• Supported creative team by providing project plans, updates, feedback, and post-project takeaways

• Collaborated with social media team on calendar planning, utilizing Sprout for scheduling and data collection

• Managed ~7 campaigns and 5 ongoing projects at any given time, from creative brief through results analysis

• Served as president of women’s resource group and created an internal innovation accelerator to foster intrapraneurship

SOCIAL MEDIA ASSOCIATE - IO THEATER

April 2015 - April 2016

• Owned posting days on various social media channels (Twitter, Instagram, Facebook)

• Collaborated with rest of social media team to ensure unified strategy across channels

• Strategized new programs for engagement

• Analyzed response to various approaches and use results to inform future strategy

PROJECT MANAGER & ANALYST FOR RECRUITING - GROUPON

July 2012 - November 2015

• Created and maintained systems to enable real-time information on recruiting productivity for recruiters and hiring managers in order to facilitate department efficiency and effectiveness

• Summarized and presented trend analysis to recruiting and senior company leadership

• Represented recruiting in strategic discussions with various project teams

• Project managed creation and upkeep of internal resource pages for recruiting

• Oversaw and interpreted multiple candidate feedback surveys improve candidate experience

• Assisted with employment branding tasks such as source analysis, competitive comparisons, and basic maintenance of jobs page

• Owned implementation of pre-employment testing requiring liaising with external vendors, gaining internal buy-in, and facilitating integration into current interview process

• Executed various one-time analytical, research-based, and operational projects on request

• Worked with other departments to ensure accurate information-sharing and company-wide consistency

• Actively participated in groups working toward improved employment branding through bettering orientation practices and active employee resource groups

RECRUITING COORDINATOR - GROUPON

January 2012 - July 2012

• Sourced passive candidates and conduct preliminary evaluations of both passive and active applicants

• Owned application, interview, and placement process for internal applicants to sales operations roles

• Designed and present workshops on resume composition and interview techniques

• Assisted with any administrative or strategic tasks requested by sales recruiting department head

PROGRAM DIRECTOR - CHIPPEWA RANCH CAMP

May 2009 - August 2011

• Prepared 24 camp activities for operation by preparing lesson plans and organizing and obtaining supplies, requiring understanding of the fundamentals of each activity and the maintenance of relationships with supply vendors and subject-matter experts

• Managed an activity staff of ~70, including training and evaluation sessions regularly throughout the 9 week summer

• Organized camper and staff activity scheduling for 5 daily activity periods for ~200 campers, incorporating excel to make the process more efficient and effective

• Contributed as a member of the senior administrative team, making strategic decisions throughout the summer

• Oversaw upkeep of American Camping Association regulations and standards through staff education, regular in-services for practice, and publication of important safety rules and regulations to staff and campers

• Assisted in other operational tasks such as cabin assignments, camper travel arrangements, parent communication, and staff hiring

• Previously served as Village Director, Waterfront Director, Program Leader, & Cabin Counselor

BRAND MANAGEMENT INTERN - MARATHON PETROLEUM

May 2008 - August 2008

• Collected data on competitive landscape and prepared SWOT analysis for 45 counties in Atlanta area

• Evaluated gas stations with potential to be branded as Marathon including image and local competition

• Contributed to an ongoing image update requiring contact with station owners, station visits, and information crosschecking

• Traveled regularly within the various Southern territories to train and consult with territory managers

EVENTS & SHOWS INTERN - AVEDA EUROPE

January 2008 - April 2008

• Entirely responsible for planning and following-up on all arrangements for 10 public relations events

• Made regular travel arrangements for 5 managers

• Designed spreadsheets to be used for easy data input and information sharing between 7 European countries

• Managed departmental annual budget and compiled expense reports